When Was the Last Time You Tested the Market?
9 June 2026 - 3 Minute Read
Many IT infrastructure teams renew hardware purchases with the same supplier year after year. In many cases, they receive a quote, compare it to last year's spend, negotiate a discount and proceed.
But when was the last time you truly tested the market?
At Baby Blue IT Consulting, we regularly speak with organisations that assume their current OEM or supplier is providing the best possible pricing and solution. In reality, many are surprised to discover there are alternative options that better fit their technical requirements, budget constraints or long-term strategy.

More Choice Than Ever Before
Through our growing partner network, we can now supply infrastructure solutions from:
This allows us to take a vendor-neutral approach when discussing customer requirements.
Rather than starting with a manufacturer and trying to fit the requirement around their product portfolio, we start with the customer's objectives and then identify the most appropriate solution.
Are You Buying What You Need?
One of the most common challenges we see is organisations purchasing infrastructure based on historical standards rather than current requirements.
Questions worth asking include:
- Has your workload changed?
- Are you over-specifying compute or storage?
- Are you paying for premium features you rarely use?
- Is there a more cost-effective platform available today?
- Have you compared the solution against competing vendors?
Technology evolves quickly, and what was the right choice three or five years ago may no longer be the best fit today.
New, Refurbished or Hybrid?
Another area often overlooked is the procurement model itself.
Many organisations automatically assume that brand-new equipment is the only option.
Depending on the workload, support requirements and lifecycle strategy, there may be opportunities to consider:
- Brand-new infrastructure
- Manufacturer-certified refurbished equipment
- Hybrid environments combining new and existing assets
- Strategic upgrades to extend the life of current platforms
These approaches can significantly reduce capital expenditure while still delivering the required performance, resilience and support levels.
Competition Creates Better Outcomes
Even if you ultimately remain with your existing supplier, obtaining an independent review of the market often delivers value.
Competitive quotations can:
- Validate that current pricing is competitive
- Identify alternative architectures
- Highlight potential savings
- Improve commercial leverage during negotiations
- Ensure you are making an informed purchasing decision
The objective is not always to replace your incumbent supplier. Sometimes the outcome is simply the confidence that you are already receiving the best solution and price available.
An Independent Perspective
At Baby Blue IT Consulting, our experience spans IBM Power Systems, x86 infrastructure, storage, networking, maintenance and managed services.
Because we work across multiple vendors and technologies, we can help customers compare options objectively rather than being tied to a single manufacturer's agenda.
Whether you are planning a refresh, expanding capacity, migrating workloads or simply want a second opinion on a quotation, a market comparison can often uncover opportunities that would otherwise be missed.
Before signing your next infrastructure purchase order, ask yourself one simple question:
"Have we genuinely tested the market?"
The answer could save far more than you expect.
Don't assume your current supplier is giving you the best deal.
Send us your next infrastructure quote and we'll provide an independent comparison across leading enterprise vendors, including IBM, HPE, Dell, Cisco and Lenovo.
A short review today could prevent an expensive decision tomorrow.
About the Author

Chris Smith
Chris Smith is a Non-Executive Director and commercial advisor with over 30 years’ experience in IT services across managed services (MSP) and third-party maintenance (TPM). With a background in IBM hardware maintenance, he progressed from field engineer to Sales & Marketing Director, helping to create the foundations of Blue Chip Cloud, which became the largest IBM Power Cloud globally at the time. He played a key role in the sale of Blue Chip in 2021 and subsequently led commercial growth and integration initiatives within Service Express, including delivering significant managed services growth and strengthening revenue predictability. Chris now works with private equity-backed, investor-led and founder-owned IT services businesses, supporting growth, commercial strategy, integration and exit readiness. He is particularly focused on helping organisations improve revenue quality, margin discipline and scalable go-to-market execution across MSP and TPM models.
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