VMWare & Broadcom Increase Prices Again!
31 March 2025 - 1 Minute Read
VMware Customers: Broadcom’s Price Hike & Penalties Are Coming – Are You Ready?
If your VMware software support renewal is coming up this year, brace yourself for a financial shock.
Broadcom is rolling out aggressive new policies, slashing flexibility, hiking costs, and even imposing penalties for late renewals. A notice circulating on LinkedIn has already sent ripples of concern across the industry—but the worst may be yet to come.
💡 The good news? You have options.
IBM and some of the world’s largest third-party providers offer cost-effective, flexible alternatives to Broadcom’s support model.
At Baby Blue, we help businesses break free from Broadcom vendor lock-in, cut unnecessary costs, and build a smarter support strategy. We’ll show you what should stay with Broadcom—and what can be moved to a better, more affordable provider.
⏳ Time is running out—act now before renewal deadlines hit!
Contact us today to explore your options.
- INFO@babyblueitconsulting.com
- Telephone 01234-412320
About the Author
Chris Smith
Chris Smith is a Non-Executive Director and commercial advisor with over 30 years’ experience in IT services across managed services (MSP) and third-party maintenance (TPM). With a background in IBM hardware maintenance, he progressed from field engineer to Sales & Marketing Director, helping to create the foundations of Blue Chip Cloud, which became the largest IBM Power Cloud globally at the time. He played a key role in the sale of Blue Chip in 2021 and subsequently led commercial growth and integration initiatives within Service Express, including delivering significant managed services growth and strengthening revenue predictability. Chris now works with private equity-backed, investor-led and founder-owned IT services businesses, supporting growth, commercial strategy, integration and exit readiness. He is particularly focused on helping organisations improve revenue quality, margin discipline and scalable go-to-market execution across MSP and TPM models.
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